Axiom Space sees Earth as the launchpad for boundless human innovation. Chosen by NASA in 2020 to design, build, and operate the first commercial space station—succeeding the ISS in 2025 and standing alongside SpaceX and Blue Origin—Axiom turned to IDW to forge a brand that transforms cutting-edge orbital engineering into a beacon of exploration and global impact.
: Tech
: Planet
/ Creative
A mark designed for space
At the heart of Axiom’s brand is a mark that bridges two worlds: the rigorous legacy of publicly funded space research and the pioneering edge of a private astronaut program.
The result: a toolkit that feels as authoritative as a government mission patch and as daring as tomorrow’s commercial crew.
Visionary creator Philippe Starck had one theme in mind when designing Axiom crew accommodations: multi-directional freedom.
Creative Collaboration
Axiom’s signature mark, precision-etched onto the glove of its next-generation space suit.
IDW transformed our our ideas and shaped a brand that feels ready to go—bold enough for orbit, but still grounded in what connects us all here on Earth.
Elisabeth Gillian
CMO, Axiom Space
